Amuseables Life Ring loves to be noticed. Bright orange, bold white bands and sliders that shout “look at me”, this charmer floats through life happily basking in the spotlight.

But it's when trouble strikes that Life Ring truly shines. Be it sandy socks, a toppled ice cream or a misplaced bucket, he’s first to spot the drama, leaping with calm confidence to save the day.

Because nothing turns heads like being the hero – and Life Ring loves to make waves for all the right reasons.

Suitable from birth. Check regularly for wear or damage.

Customers may purchase up to 3 Jellycat items per shipping address. Each order may not contain more than 1 item per style. In store customers may be limited to no more than 2 Jellycat items per style. Sales of Jellycat items is at the discretion of jaZams' staff and this policy may be modified at any time without notice.